What are SEO services? SEO services definition
SEO services are services typically offered by an SEO agency
that help your company succeed in search engine optimization. SEO helps your
business increase its visibility in search results on search engines like
Google and Bing as well as increase qualified traffic from search engines. You
focus on search results related to your company, products, services, or
industry.
An example of SEO services
For example, a bakery may use SEO to rank for searches like:
·
Gluten-free bakery central PA
·
Bakery custom cookies
·
Bakery for wedding cakes
As search engines like Google use more than 200 factors to
determine the ranking or position of a website in search results, it requires a
significant amount of expertise to succeed at SEO. That’s why many businesses
partner with an SEO service provider.
SEO services that SEO agencies
offer
In the years since search engines like Google and Bing launched,
search engine algorithms have undergone numerous updates and innovations.
That’s why many SEO companies offer specialized SEO, helping businesses in
specific (and competitive) industries succeed. Check out this video to learn
what an SEO company does from one of our internet marketing experts.
A few examples of some of the most common SEO marketing’s services
include:
·
Local SEO
·
Ecommerce SEO
·
Voice SEO
·
SEO audits
For many companies, traditional SEO services provide
everything you need to succeed. If you’re a local or ecommerce store, however, local
and ecommerce SEO services offer a competitive advantage that can maximize
the impact of your SEO strategy.
In some cases, SEO services will focus on specific areas of SEO,
like:
·
On-pages SEO, which focuses on optimizations related to your
website, like your title tags, content, and more
·
Off-pages SEO, which focuses on optimizations related to your
online presence, like your website’s backlinks
·
Technical SEO, which focuses on optimizations related to your
website’s backend, like your page speed, site architecture, and more
Since SEO requires on-page, off-page, and technical SEO to
succeed, it’s uncommon for companies to invest in these services individually.
Most will opt for full-service SEO plans, which include on-page,
off-page, and technical SEO, because these plans provide you with an all-in-one
solution and provide better results.
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